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Business research at ECU concentrates on specialised research services to specific industries and the community covering a wide range of areas from innovation, financial markets, business with Asia, e-commerce, marketing to social issues. Specific postgraduate research topics are developed in conjunction with the potential supervisor, however appli…
(AUD) 40,400 Per Year|40,400 Per Year|24 February 2025,28 July 2025|24 February 2025,28 July 2025|Perth
Business research at ECU concentrates on specialised research services to specific industries and the community covering a wide range of areas from innovation, financial markets, business with Asia, e-commerce, marketing to social issues. Specific postgraduate research topics are developed in conjunction with the potential supervisor, however appli…
(AUD) 40,450 Per Year|40,450 Per Year|24 February 2025,28 July 2025|24 February 2025,28 July 2025|Perth
The Doctor of Philosophy (PhD) is a thesis-based research degree. You will work with a supervisor from the academic staff to develop an appropriate research topic within the focus areas for the School. The PhD program is individually designed and built around the methodological requirements of the research and the nature of the topic to be investig…
(AUD) 45,141 Per Year|45,141 Per Year|45,141 Per Year|17 February 2025,21 July 2025|17 February 2025,21 July 2025|17 February 2025,21 July 2025|Perth
Overview CQUniversity Australia and impact-led business Impact Boom are collaborating to offer a self-paced and ultra-flexible online micro-credential to guide aspiring and early-career social entrepreneurs from idea to impact. iActivate – Design and Grow Business for Good is a first for Australia, an online social enterprise micro-credential devel…
(AUD) 650 (Full)||Rockhampton
Overview Digital strategy is increasingly coming into focus from a business strategy perspective. The internet has caused significant disruption to most business models. You will have heard of the pressures on large retailers to close their doors as more and more people are moving to online shopping models. Many business leaders have been slow off…
(AUD) 162 (Full)||Rockhampton
Overview Business growth is the goal of most organisations to ensure profitability and sustainability in a competitive market. This online micro-credential will outline the strategies available to business including market penetration, market growth, product growth, investment and diversification. In-depth exploration of industry examples will illu…
(AUD) 144(Full)||Rockhampton
Overview As a future business leader, it is important that you understand how to address pertinent, demanding issues that will impact and change the traditional tenets and practices of successful businesses. In this online micro-credential, you will begin by examining industries showing fertile growth in the contemporary market. The role of managem…
(AUD) 153 (Full)||Rockhampton
Overview Digital technologies, globalisation, social media sites and instantaneous modes of communication have altered the landscape of traditional marketing. In some ways, strategic marketing has responded to these changes by shifting its focus to online media platforms. Such online marketing strategies are represented by the online proliferation…
(AUD) 450 (Full)||Rockhampton
Overview This online micro-credential will delve into the nature and purpose of strategic marketing. Strategic marketing represents an informed and planned response to market competition. Companies use strategic marketing procedures to differentiate themselves from other companies. This micro-credential will explore the several key issues in strate…
(AUD) 180 (Full)||Rockhampton
Overview This online micro-credential outlines the nature of negotiation and the skills necessary for successful and effective negotiation in a business context. The micro-credential will examine the five principles established by Roger Fisher and William Ury’s classic text on negotiation, Getting to Yes, and outline the five principles of negotiat…
(AUD) 135 (Full)||Rockhampton
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