Graduate Certificate in Marketing
Graduate Certificate in Marketing
The Graduate Certificate in Marketing introduces some of the key dimensions of marketing and is designed for those requiring a general understanding of marketing principles. Students are also given the opportunity to consider various topics of their own choosing, including marketing communications, digital marketing, international marketing, new products and innovations…
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COURSE DESCRIPTION
The Graduate Certificate in Marketing introduces some of the key dimensions of marketing and is designed for those requiring a general understanding of marketing principles. Students are also given the opportunity to consider various topics of their own choosing, including marketing communications, digital marketing, international marketing, new products and innovations as well as entrepreneurial marketing and branding.
This course provides contemporary theoretical marketing knowledge and the practical skills required for superior performance in Australian and international markets. Students have flexible program options including subject choices, full-time or part-time study options and studying over Autumn, Spring or Summer sessions.
Course structure
The course comprises 24 credit points of study and consists of a combination of two core subjects (12 credit points) and two electives (12 credit points).
Careers
Career options include management-level positions in industry or government.
REQUIREMENTS
Applicants must have completed a UTS recognised bachelor’s degree, or an equivalent or higher qualification, or submitted other evidence of general and professional qualifications that demonstrates potential to pursue graduate studies.
All applicants who do not meet the academic requirement may still be considered on the basis of:
a minimum of at least four years full time, or equivalent, relevant work experience.
The English proficiency requirement for international students or local applicants with international qualifications is: Academic IELTS: 6.5 overall with a writing score of 6.0; or TOEFL: paper based: 550-583 overall with TWE of 4.5, internet based: 79-93 overall with a writing score of 21; or AE5: Pass; or PTE: 58-64 with a writing score of 50; or C1A/C2P: 176-184 with a writing score of 169.
EDUCATIONAL INSTITUTION
The University of Sydney, located in Sydney, Australia, is a world-renowned institution that is ranked in the top 20 universities in the world (QS World University Rankings, 2024). Students come from all over the globe to study at undergraduate and postgraduate level. Students have the choice of selecting from Australia’s widest range of programmes and disciplines. Offering over 400 study areas to select from, the university has two subjects that are ranked in the top ten in the world, with an additional 30 disciplines ranked amongst the top 50 in the world (QS 2023 Subject Rankings). Career opportunities for students are enhanced through internships and work experience, as well as the option of studying abroad for part of their degree through one of the university’s overseas programmes.Â
