Diploma of Marketing and Communication
Diploma of Marketing and Communication
This qualification reflects the role of individuals who use a sound theoretical knowledge base in marketing and communication and who demonstrate a range of skills to ensure that functions are effectively conducted in an organisation or business area. Typically, the individuals would have responsibility for the work of other staff…
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COURSE DESCRIPTION
This qualification reflects the role of individuals who use a sound theoretical knowledge base in marketing and communication and who demonstrate a range of skills to ensure that functions are effectively conducted in an organisation or business area. Typically, the individuals would have responsibility for the work of other staff and lead teams. This qualification applies to individuals in full-time marketing roles, as well as those who are responsible for an organisation’s marketing in addition to other duties.
Vocational outcomes
Successful completion of BSB50620 Diploma of Marketing and Communication can lead to a range of possible career opportunities including Account Manager (Advertising), Marketing and Communication Manager, Sales Manager, Marketing Team Leader, Executive Assistant, Campaign Manager and International Marketing Manager/Coordinator (Education).
The 12 units of competency (5 Core and 7 Electives) are delivered throughout 78 weeks (54 weeks tuition and 24 weeks holiday). All units of competency must be completed to attain BSB50620 Diploma of Marketing and Communication.
REQUIREMENTS
Entry to this qualification is limited to those who:
• Have completed BSB42415 Certificate IV in Marketing and Communication, or
• Have completed the following units (or equivalent competencies): BSBCMM411 Make presentations; BSBCRT412 Articulate, present and debate ideas; BSBMKG433 Undertake marketing activities; BSBMKG435 Analyse consumer behaviour; BSBMKG439 Develop and apply knowledge of communications industry; and BSBWRT411 Write complex documents. Equivalent competencies are predecessors to these units, which have been mapped as equivalent, or
• Have two years equivalent full-time relevant work experience. All International Students must have IELTS 5.5 or equivalent.
EDUCATIONAL INSTITUTION
Crown Institute of Business and Technology (CIBT) is a privately owned and operated educational institute located in North Sydney, Australia that provides educational and training services to international students. At present CBIT’s training programs are focused in English language which includes general English (both beginner and advanced) and IELTS preparation courses. It also offers diploma and certificate programs in hospitality, management and accounting, and financial services. CIBT runs only those courses which are accredited by the appropriate government bodies.
