Bachelor of Business (Sport Management)
Bachelor of Business (Sport Management)
Make your mark behind the scenes in the dynamic sport industry through Deakin’s Bachelor of Business (Sport Management). Develop the skills required to manage sport organisations, coordinate sporting competitions and major events, and work in community-based sporting programs. Learn how to manage the business side of sport with specialised training…
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COURSE DESCRIPTION
Make your mark behind the scenes in the dynamic sport industry through Deakin’s Bachelor of Business (Sport Management). Develop the skills required to manage sport organisations, coordinate sporting competitions and major events, and work in community-based sporting programs. Learn how to manage the business side of sport with specialised training in sport marketing, finance, management and law, so you can thrive in increasingly professionalised sporting organisations. You can also expand on your business expertise by completing a complementary business major.
You will gain access to unique opportunities with leading clubs and organisations. Our partnerships with the Melbourne Cricket Club (MCC), Australian Football League (AFL), Swimming Australia, Deakin Melbourne Boomers, Netball Victoria, and many more, will open the door to exciting placement experiences that connect you with the best athletes, managers and administrators in sport.
Want to help shape the future of your favourite sports?
Develop the skills to make a real impact through hands-on experience. You’ll participate in industry placements, with at least 100 hours in a host sporting organisation, so you can apply your knowledge in a practical environment.
Learn from teachers who are leaders in their field. You will benefit from their knowledge and strategies, while growing your professional networks through their vast connections.
With this qualification, you will be well equipped to work with organisations that support sport, such as sport promoters and player agents, sporting goods manufacturers and retailers and facility management.
Career outcomes
The professionalisation of sport in Australia and globally – especially women’s and junior sport – has opened the door to exciting new roles and pathways. Career opportunities include:
advertisement and sponsorship consultant
commercial partnership administrator
competitions coordinator
corporate partnerships coordinator
event operations coordinator
facility manager
media and marketing manager
player agent
professional players’ manager
public relations officer
sport analyst
sport management consultant
ticketing and engagement coordinator.
EDUCATIONAL INSTITUTION
Deakin University is ranked in the top 1% of universities worldwide (ARWU).  It is a global leader in many areas of study including accounting and finance, business, engineering, education, nursing, sport science, and sport management. It is known for its industry-based learning, with all degrees offering the opportunity for work placements. Deakin has four campuses across the state of Victoria, offering high-quality teaching and first-rate facilities.  Our students love studying here – that is why Deakin University has been ranked #1 for course and student satisfaction in Victoria for 13 years (Australian Graduate Survey 2010–2015, Graduate Outcomes Survey 2016–2022 (GOS)).
