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Bachelor of Fashion Business (BFB)

Bachelor of Fashion Business (BFB)

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COURSE DESCRIPTION

Bachelor of Business Fashion course is designed for those who want a career in fashion but don’t want to be the one drawing the clothes.

We focus on preparing our students for the variety of other roles that exist in the industry (and there are many!). Our Bachelor of Business Fashion students go on to become successful fashion marketers, creative directors, merchandise buyers, stylists, e-commerce managers and more. We prepare you for roles that are central to any successful fashion brand (and in our opinion way more fun).

You will be immersed in the world of fashion from your first day of class, with subjects that include marketing, e-commerce, product management, visual merchandising and more. Each unit has been carefully chosen to build your skills and knowledge in a variety of fashion business areas. This will allow you to stand out from the crowd once you graduate, with a strong awareness of industry-wide trends and processes.

Our Bachelor of Fashion Business degree is built around four key themes of learning. These are Business Skills, Fashion Fundamentals, Marketing & Engagement, and Communications & Media. Each trimester you will study four units, one from each theme of learning. Trimesters 1 and 2 focus on building your knowledge of fashion business essentials. You will explore key topics such as business communication, the fashion cycle, adobe creative cloud programs including Photoshop, Illustrator, and InDesign, consumer behaviour and psychology and many more. Trimesters 3 and 4 allow you to dig deeper into specialised topics such as product development, buying and merchandising, fashion history, content creation, styling and more. Trimesters 5 and 6 allow you to let your imagination run wild and showcase your skills and passion to potential employers. Using your knowledge from trimesters 1-4 you will create your own fashion (or creative) business plan. You will also study specific business management units that focus on fashion law, digital marketing, visual merchandising and technology.

Once completing the course you will graduate with a strong fashion business proposal that showcases your diverse skill sets. Our bachelor of business fashion graduates use this proposal as an impressive portfolio to present to future employers, or even launch themselves!

CAREERS

The Bachelor of Fashion Business prepares students to enter a wide variety of career pathways within the industry including:

Stylist
Buyer
Merchandiser
Production & Planning
Retail Management
Branding
Business Management
Marketer
Social Media Manager
Creative Director
Product Development?
Copywriter & Journalist

REQUIREMENTS

Successful completion of an Australian Year 12 (senior high school) or equivalent.

Overseas students must demonstrate English proficiency through one of the following means.

a) Successful completion of studies in English such as Year 12 at Australian High School or an Australian Diploma or higher qualification;

b) Successful studies at a recognised Australian educational institution at an equivalent study level based on at least a 50% pass rate in a recent semester of study;

c) An English test score using one of the following English language Tests as approved by Holmes:

An English test score with minimum requirements as follows:

• IELTS Overall 6.0 with no band score lower than 5.5; OR

• PTE Academic Score of 46; OR

• TOEFL iBT Score of 60-78; OR

• Cambridge English: Advanced from Cambridge ESOL (CAE) Score of 169, OR Equivalent as determined by Holmes English Placement Test

EDUCATIONAL INSTITUTION

Holmes Institute is a private Higher Education Provider, registered in Melbourne, Sydney and Brisbane. The Institute was founded in 1963 with the founding of a commercial college in Melbourne, Australia. It also operates through campuses at Gold Coast, Cairns and Hong Kong. Holmes offers English language courses that include Intensive English, English for Academic Purposes, IELTS, English for Business, etc; diploma courses in the fields of Management, Marketing, Accounting, Information Technology, etc; and degree programs that include Bachelor of Business and Bachelor of Professional Accounting.

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Holmes Institute is a private Higher Education Provider, registered in Melbourne, Sydney and Brisbane. The Institute was founded in 1963 with the founding of a commercial college in Melbourne, Australia. It also operates through campuses at Gold Coast, Cairns and Hong Kong. Holmes offers English language courses that include Intensive English, English for Academic Purposes, IELTS, English for Business, etc; diploma courses in the fields of Management, Marketing, Accounting, Information Technology, etc; and degree programs that include Bachelor of Business and Bachelor of Professional Accounting.

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