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Master of Business Administration – Digital Management

Master of Business Administration – Digital Management

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COURSE DESCRIPTION

The Master of Business Administration (MBA) is widely regarded as the preferred qualification for professionals wanting to pursue a career in strategic management. In this specialisation (Digital Management) you will master how digital information can be used, created and ultimately communicated both online and in the physical world. Know which strategies and practices an organisation needs to adopt to be digitally proficient and sustain competitive advantage.

Career outcomes

> Marketing Consultant
> Information Resources Manager
> Business Analyst

Digital marketing is at the forefront of how modern businesses operate and has proven time and time again to be the decisive factor in how well competitors can be outmaneuvered.

A specialisation in Digital Management will position you perfectly to further innovate and drive digital change, opening additional doors that previously may have been shut.

REQUIREMENTS

A Bachelor Degree (or AQF Level 7 equivalent course); OR An Advanced Diploma/Associate Degree (or AQF Level 6 equivalent course) plus evidence of a minimum of two years’ relevant industry experience.

ENGLISH ENTRY REQUIREMENT: Academic IELTS- Overall 6.0, with not less than 6.0 for Speaking and Writing and 5.5 for Listening and Reading OR KITE (Kaplan International Test of English) – Score greater than 426 Overall for listening, reading and grammar, and B2 for speaking and writing; OR PTE (Pearson Test of English Academic) – Academic Score of 50 OR TOEFL iBT (Test of English as a Foreign Language- 60 OR Cambridge (Cambridge English: Advanced from Cambridge ESOL) – 169.

EDUCATIONAL INSTITUTION

Kaplan Business School is a globally recognised provider of quality business programs across four campuses in Australia- of which one is based in Melbourne. The School is one of Australia’s leading providers of global business qualifications and provides students a holistic business education that combines real-world experience with technical know-how. Some of the study options on offer include the Diploma of Business, the Bachelor of Business (Specialising in Accounting; Hospitality & Tourism Management; and Marketing); Master of Accounting; Master of Professional Accounting; and Master of Business Administration.

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Kaplan Business School is a globally recognised provider of quality business programs across four campuses in Australia- of which one is based in Melbourne. The School is one of Australia’s leading providers of global business qualifications and provides students a holistic business education that combines real-world experience with technical know-how. Some of the study options on offer include the Diploma of Business, the Bachelor of Business (Specialising in Accounting; Hospitality & Tourism Management; and Marketing); Master of Accounting; Master of Professional Accounting; and Master of
Business Administration.

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