Bachelor of Archaeology and Bachelor of Marketing and Media
Bachelor of Archaeology and Bachelor of Marketing and Media
Summary In the Bachelor of Archaeology, you’ll explore theories and trends that have shaped the history of archaeology, and undertake study in laboratories and out in the field. You’ll develop key research skills to identify and solve complex archaeological problems, and you’ll be able to show awareness and respect for…
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COURSE DESCRIPTION
Summary
In the Bachelor of Archaeology, you’ll explore theories and trends that have shaped the history of archaeology, and undertake study in laboratories and out in the field. You’ll develop key research skills to identify and solve complex archaeological problems, and you’ll be able to show awareness and respect for contemporary cultural perspectives and cultural heritage practices. The Bachelor of Marketing and Media offers a unique blend of marketing strategy, brand management and digital production, which will set you apart in the job market. As well as learning about the theories that modern marketing is built on, you’ll develop a thorough understanding of both traditional and emerging media, and have opportunities to hone your practical skills in media-related technologies that can then be applied in a marketing context.
Key features
Blend classroom learning and practical work to be career-ready
Practice your skills in Macquarie’s own on-campus archaeological dig pit, and be introduced to museum practice and studies. Get hands-on experience with more than 6000 artefacts
Study in the Macquarie University History Museum – home to the largest Egyptian papyrus collection in the Southern Hemisphere. Enhance your learning in state-of-the-art facilities
Use facilities with professional studio spaces, industry-standard digital workstations, a theatre and digital production tools. Study at a globally recognised institution
Study at a business school that’s accredited by the Association to Advance Collegiate Schools of Business (AACSB).
Career Outcomes
Professions
Advertising manager
Archaeologist
Brand manager
Broadcasting production manager
Business development manager
Conservator
Copywriter
Cultural heritage specialist
Digital marketing specialist
Information or records manager
Internal communications consultant
Marketing consultant
Museum curator
Museum education officer
Product manager
Public affairs adviser
Researcher
Tour leader
Employers
Arts organisations
Businesses and corporations
Community organisations
Consulting firms
Cultural and heritage organisations
Government agencies and departments
Marketing and public relations firms
Media, creative or communications agencies
Multinational corporations
Museums
NGOs
Not-for-profit organisations
Production studios – film, TV and sound
Publishing houses
Universities
EDUCATIONAL INSTITUTION
Ranked in the top 200 universities in the world, Macquarie University is considered one of Australia’s best universities, producing graduates that are among the most sought-after professionals in the world (ranked #1 in Sydney for graduate employment rate, QS Graduate Employability Rankings, 2022). Uniquely located in the heart of Sydney, Australia’s largest high-tech precinct, Macquarie brings together more than 45,000 students and 3000 staff in one thriving hub of discovery. Our campus spans 126 hectares, with open green space that gives our community the freedom to think and grow. We have recently invested more than one billion dollars in our facilities and infrastructure so our students and staff can thrive on a campus that is dynamic, sustainable, and built for collaboration. Students from over 120 countries are warmly welcomed into the Macquarie community and benefit from special ongoing academic, language and wellbeing support throughout their study. Macquarie has one of the most generous scholarship programs in Australia, providing many opportunities each year for international students to undertake studies here.