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Bachelor of Archaeology and Bachelor of Marketing and Media

Bachelor of Archaeology and Bachelor of Marketing and Media

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COURSE DESCRIPTION

Summary

In the Bachelor of Archaeology, you’ll explore theories and trends that have shaped the history of archaeology, and undertake study in laboratories and out in the field. You’ll develop key research skills to identify and solve complex archaeological problems, and you’ll be able to show awareness and respect for contemporary cultural perspectives and cultural heritage practices. The Bachelor of Marketing and Media offers a unique blend of marketing strategy, brand management and digital production, which will set you apart in the job market. As well as learning about the theories that modern marketing is built on, you’ll develop a thorough understanding of both traditional and emerging media, and have opportunities to hone your practical skills in media-related technologies that can then be applied in a marketing context.

Key features

Blend classroom learning and practical work to be career-ready

Practice your skills in Macquarie’s own on-campus archaeological dig pit, and be introduced to museum practice and studies. Get hands-on experience with more than 6000 artefacts

Study in the Macquarie University History Museum – home to the largest Egyptian papyrus collection in the Southern Hemisphere. Enhance your learning in state-of-the-art facilities

Use facilities with professional studio spaces, industry-standard digital workstations, a theatre and digital production tools. Study at a globally recognised institution

Study at a business school that’s accredited by the Association to Advance Collegiate Schools of Business (AACSB).

Career Outcomes

Professions

Advertising manager

Archaeologist

Brand manager

Broadcasting production manager

Business development manager

Conservator

Copywriter

Cultural heritage specialist

Digital marketing specialist

Information or records manager

Internal communications consultant

Marketing consultant

Museum curator

Museum education officer

Product manager

Public affairs adviser

Researcher

Tour leader

Employers

Arts organisations

Businesses and corporations

Community organisations

Consulting firms

Cultural and heritage organisations

Government agencies and departments

Marketing and public relations firms

Media, creative or communications agencies

Multinational corporations

Museums

NGOs

Not-for-profit organisations

Production studios – film, TV and sound

Publishing houses

Universities

EDUCATIONAL INSTITUTION

Ranked in the top 200 universities in the world, Macquarie University is considered one of Australia’s best universities, producing graduates that are among the most sought-after professionals in the world (ranked #1 in Sydney for graduate employment rate, QS Graduate Employability Rankings, 2022). Uniquely located in the heart of Sydney, Australia’s largest high-tech precinct, Macquarie brings together more than 45,000 students and 3000 staff in one thriving hub of discovery. Our campus spans 126 hectares, with open green space that gives our community the freedom to think and grow. We have recently invested more than one billion dollars in our facilities and infrastructure so our students and staff can thrive on a campus that is dynamic, sustainable, and built for collaboration. Students from over 120 countries are warmly welcomed into the Macquarie community and benefit from special ongoing academic, language and wellbeing support throughout their study. Macquarie has one of the most generous scholarship programs in Australia, providing many opportunities each year for international students to undertake studies here.

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Ranked in the top 200 universities in the world, Macquarie University is considered one of Australia’s best universities, producing graduates that are among the most sought-after professionals in the world (ranked #1 in Sydney for graduate employment rate, QS Graduate Employability Rankings, 2022). Uniquely located in the heart of Sydney, Australia’s largest high-tech precinct, Macquarie brings together more than 45,000 students and 3000 staff in one thriving hub of discovery. Our campus spans 126 hectares, with open green space that gives our community the freedom to think and grow. We have recently invested more than one billion dollars in our facilities and infrastructure so our students and staff can thrive on a campus that is dynamic, sustainable, and built for collaboration.
Students from over 120 countries are warmly welcomed into the Macquarie community and benefit from special ongoing academic, language and wellbeing support throughout their study. Macquarie has one of the most generous scholarship programs in Australia, providing many opportunities each year for international students to undertake studies here.

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