Bachelor of Security Studies and Bachelor of Marketing and Media
Bachelor of Security Studies and Bachelor of Marketing and Media
Summary Our practice-oriented Bachelor of Security Studies will prepare you to meet the needs of this rapidly changing sector by teaching you about security from a range of perspectives, including risk management, emergency response, national resilience, business continuity planning, law enforcement and the use of military force. And by learning…
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COURSE DESCRIPTION
Summary
Our practice-oriented Bachelor of Security Studies will prepare you to meet the needs of this rapidly changing sector by teaching you about security from a range of perspectives, including risk management, emergency response, national resilience, business continuity planning, law enforcement and the use of military force. And by learning to think critically and develop solutions by using real-world analytical techniques to examine contemporary security challenges, you’ll gain key employability skills. The Bachelor of Marketing and Media offers a unique blend of marketing strategy, brand management and digital production, which will set you apart in the job market. As well as learning about the theories that modern marketing is built on, you’ll develop a thorough understanding of both traditional and emerging media, and have opportunities to hone your practical skills in media-related technologies that can then be applied in a marketing context.
Key features
Participate in scenario exercises and dynamic simulations
Gain experience in operational planning, innovation and policy evaluation by using scenario exercises and dynamic simulations. Undertake overseas exchange with security and defence programs
Hone your skills alongside experts in Europe, North America, Singapore, Taiwan, Thailand or the Philippines. Enhance your learning in state-of-the-art facilities
Use facilities with professional studio spaces, industry-standard digital workstations, a theatre and digital production tools. Study at a globally recognised institution
Study at a business school that’s accredited by the Association to Advance Collegiate Schools of Business (AACSB).
Career Outcomes
Professions
Advertising manager
Brand manager
Broadcasting production manager
Business consultant
Business development manager
Copywriter
Digital marketing specialist
Intelligence analyst
Internal communications consultant
Marketing consultant
Military officer
Policy adviser
Product manager
Public affairs adviser
Risk analyst
Security consultant
Employers
Accounting firms
Airlines
Banks and financial institutions
Businesses and corporations
Consulting firms
Cybersecurity and intelligence agencies
Defence agencies
Department of Foreign Affairs and Trade
Government agencies and departments
Marketing and public relations firms
Media, creative or communications agencies
Multinational corporations
Not-for-profit organisations
Police and law enforcement agencies
Production studios – film, TV and sound
Publishing houses
Technology and telecommunications companies
EDUCATIONAL INSTITUTION
Ranked in the top 200 universities in the world, Macquarie University is considered one of Australia’s best universities, producing graduates that are among the most sought-after professionals in the world (ranked #1 in Sydney for graduate employment rate, QS Graduate Employability Rankings, 2022). Uniquely located in the heart of Sydney, Australia’s largest high-tech precinct, Macquarie brings together more than 45,000 students and 3000 staff in one thriving hub of discovery. Our campus spans 126 hectares, with open green space that gives our community the freedom to think and grow. We have recently invested more than one billion dollars in our facilities and infrastructure so our students and staff can thrive on a campus that is dynamic, sustainable, and built for collaboration. Students from over 120 countries are warmly welcomed into the Macquarie community and benefit from special ongoing academic, language and wellbeing support throughout their study. Macquarie has one of the most generous scholarship programs in Australia, providing many opportunities each year for international students to undertake studies here.
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