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Certificate IV in Marketing and Communication – BSB40820

Certificate IV in Marketing and Communication – BSB40820

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COURSE DESCRIPTION

This qualification is suitable for those who use well-developed marketing and communication skills and a broad knowledge base in a wide variety of contexts.

Individuals in these roles apply solutions to a defined range of unpredictable problems and analyze and evaluate information from a variety of sources. They may provide leadership and guidance to others with some limited responsibility for the output of others, however, they typically report to more senior practitioners.

This course is appropriate for those:

Persons either domestic or international who wish to a higher level of broader skills and knowledge in marketing and communication.

Persons who have been made redundant from the workforce and are wishing to make a career change and who are seeking to update their existing skill set.

Currently holding other BSB qualifications and who are seeking recognition of prior learning.

Persons who are wishing to re-enter the workforce or those looking to make a career change and who are seeking to update their existing knowledge and skill set.

Upon successful completion of all units in this course, students are eligible for the award of BSB40820 Certificate IV in Marketing and Communication.

Possible job titles relevant to this qualification include:

Media Planner

Direct Marketing Officer

Assistant Advertising Account Planner

Public Relations Officer

Sales Administrator

Assistant Account Manager (Advertising)

Marketing Officer

Advertising Account Coordinator

Market Research Assistant

Analyst

Marketing Coordinator

Promotions Assistant Manager

Media Assistant or students may choose to continue their studies in higher education.

Note: Attainment of this qualification doesn’t guarantee a job outcome or migration outcome

Pathways from the qualification:

Certificate III or a range of other Business Services Training Packages.

Major study areas:

Articulation and presentation

Marketing communication

Marketing activities

Promoting products and services

Customer service strategies

Personal and professional development

Contributing to team effectiveness

Organizing work priorities and development

Meeting arrangements

Records Management

REQUIREMENTS

Students wishing to enroll in this qualification must have successful completion of Australian year 12 or equivalent.

Preferred pathways:

Preferred pathways for candidates considering this qualification may include:
Qualification pathway:

After achieving Australian high school certificate or Certificate III or higher AQF level of qualification. This includes any qualification completed, as listed in the Academic and language proficiency requirements below. Applicants with relevant prior formal studies that satisfy part of the academic requirements of the course may be granted ‘credit’ and/or entry to the course with ‘advanced standing’. Please refer to Student Handbook for the details on Advanced Standing.

Work Experience/Employment pathway:

This includes any demonstrated vocational experience, employment or workplace experience that applicant have had in the management sector or closely related sector.

English language requirement:

  • IELTS: 5.5
  • TOEFL: 46-59
  • PTE: 43-50

EDUCATIONAL INSTITUTION

Pacific College of Technology is a training institute located in Auburn, New South Wales. It offers diploma and certificate courses in Information Technology, Business Administration, Accounting and Telecommunications. The courses offered are certificate II, III and IV in information technology, diploma of information technology (networking), advanced diploma of information technology (network security), certificate IV in business administration, diploma of business administration, diploma of accounting and certificate III in telecommunications.

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Pacific College of Technology is a training institute located in Auburn, New South Wales. It offers diploma and certificate courses in Information Technology, Business Administration, Accounting and Telecommunications. The courses offered are certificate II, III and IV in information technology, diploma of information technology (networking), advanced diploma of information technology (network security), certificate IV in business administration, diploma of business administration, diploma of accounting and certificate III in telecommunications.

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