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Bachelor of Communication (Digital Advertising)/Bachelor of Science

Bachelor of Communication (Digital Advertising)/Bachelor of Science

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COURSE DESCRIPTION

Highlights

Be at the cutting edge of international science education with access to our multimillion-dollar research and teaching facilities, including our Science and Engineering Precinct.

Major in biological sciences, chemistry, earth science, environmental science or physics with your Bachelor of Science.

Combine creativity with strategic thinking to design effective campaigns.

The School of Communication places emphasis on fundamental communication skills, social media management and digital analytics in the study of digital advertising.

Bachelor of Science

Your skills in effective communication will give you an advantage within your chosen science career. Due to the growing demand for science communicators, you may expect a range of employment opportunities within the public and private sector. Science requires writers who can frame scientific knowledge and debates for broad public consumption.

Bachelor of Communication (Digital Advertising)

Digital platforms have revolutionised advertising. There is more ability to create content tailor-made for certain demographics, facilitate ever-higher engagement with consumers, and improve measurement techniques. Brands need someone who understands how to optimise impactful messages for digital environments.

Careers and outcomes

With a growing demand for science communicators, you may expect a range of employment opportunities within the public and private sector.

EDUCATIONAL INSTITUTION

Study at The University of Queensland. Learn with leading academics in world-class facilities and join the most employable graduates in the state. At UQ you’ll benefit from flexible study options, field trips, lab work, industry placements, research experience, and online study in Brisbane, Australia.

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Queensland University of Technology (QUT) is a Top 180 World University, according to the Times Higher Education World University Rankings 2020. This major Australian university is known as the university for the real world because of its close links with industry, relevant and award-winning teaching and applied research. QUT offers a range of study options across its main campus in Kelvin Grove and through its Gardens Point campus, which is based in the centre of Brisbane. Industry representatives and professionals contribute to course development, adding a practical perspective to theoretical education. QUT’s academic staff consult in industry and work on industry projects which often involve students. The university is home to a total of 52,510 students, out of which 9,769 are international - making for a diverse campus life. QUT is also known for its high student satisfaction, excellent graduate employment outcomes and outstanding alumni.

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