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BSB40820 Certificate IV in Marketing and Communication

BSB40820 Certificate IV in Marketing and Communication

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COURSE DESCRIPTION

Course Overview

The Certificate IV in Marketing and Communication at Rosehill College develops well-rounded marketing and communication skills, preparing students for roles requiring marketing knowledge and the ability to solve unpredictable problems.

Units of Competency:

Core Units:

BSBMKG433: Undertake marketing activities

BSBWRT411: Write complex documents

BSBMKG435: Analyse consumer behaviour

BSBCRT412: Articulate present and debate ideas

BSBCMM411: Make presentations

BSBMKG439: Develop and apply knowledge of marketing communications industry

Elective Units:

BSBMKG434: Promote products and services

BSBOPS404: Implement customer service strategies

BSBMKG431: Assess marketing opportunities

BSBPEF402: Develop personal work priorities

BSBTWK503: Manage meetings

BSBMKG440: Apply marketing communication across a convergent industry

Assessment Methods

Written Quizzes: Test theoretical knowledge

Projects and Portfolios: Apply practical skills

Role Plays and Presentations: Simulate real-world scenarios

Support Services

Academic Support: Tutoring and study groups

Welfare Support: Counseling services and career advice

Pathways

Career Opportunities: Roles such as Customer Service Advisor, E-Business Practitioner, General Clerk

Further Study: Pathway to Diploma of Marketing and Communication (BSB50620)

REQUIREMENTS

Age: Must be over 18 years

Academic: Completion of Year 12 or equivalent

English Proficiency: IELTS score of 5.5 overall with a minimum of 5.0 in each band, or equivalent

EDUCATIONAL INSTITUTION

Rosehill College is an educational provider located in the heart of the Sydney CBD. The college is registered by the Australian Skills Quality Authority (ASQA) and has on offer study options that include the Diploma of Management; the Advanced Diploma of Program Management; Diploma of Marketing and Communication; Advanced Diploma of Marketing and Communication; Diploma of Business; and Advanced Diploma of Management.

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Rosehill College is an educational provider located in the heart of the Sydney CBD. The college is registered by the Australian Skills Quality Authority (ASQA) and has on offer study options that include the Diploma of Management; the Advanced Diploma of Program Management; Diploma of Marketing and Communication; Advanced Diploma of Marketing and Communication; Diploma of Business; and Advanced Diploma of Management.

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