BSB60520 Advanced Diploma of Marketing and Communication
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BSB60520 Advanced Diploma of Marketing and Communication
Course Overview The Advanced Diploma of Marketing & Communication at Rosehill College equips students with the skills to develop company brand and customer loyalty, as well as execute marketing campaigns. This course is designed for individuals seeking to lead strategic marketing and communication functions in various industry contexts. Core Subjects…
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COURSE DESCRIPTION
Course Overview
The Advanced Diploma of Marketing & Communication at Rosehill College equips students with the skills to develop company brand and customer loyalty, as well as execute marketing campaigns. This course is designed for individuals seeking to lead strategic marketing and communication functions in various industry contexts.
Core Subjects
BSBMKG621: Develop organisational marketing strategy
BSBMKG622: Manage organisational marketing processes
BSBMKG623: Develop marketing plans
BSBTWK601: Develop and maintain strategic business networks
BSBMKG626: Develop advertising campaigns
BSBMKG624: Manage market research
Elective Subjects
BSBOPS601: Develop and implement a business plan
BSBLDR601: Lead and manage organisational change
BSBFIN501: Manage budgets and financial plans
BSBSTR601: Manage innovation and continuous improvement
BSBPMG536: Manage project risk
BSBPEF501: Manage personal and professional development
Assessment Methods
Written Quizzes: Test theoretical knowledge
Projects and Portfolios: Apply practical skills
Role Plays and Presentations: Simulate real-world scenarios
Career Opportunities
Marketing Manager
Marketing Team Leader
Product Manager
REQUIREMENTS
Age: Must be over 18 years
Academic: Completion of Year 12 or equivalent
English Proficiency: IELTS score of 5.5 with no band less than 5.0 or equivalent
Completion of: BSB52415 Diploma of Marketing and Communication or relevant work experience
EDUCATIONAL INSTITUTION
Rosehill College is an educational provider located in the heart of the Sydney CBD. The college is registered by the Australian Skills Quality Authority (ASQA) and has on offer study options that include the Diploma of Management; the Advanced Diploma of Program Management; Diploma of Marketing and Communication; Advanced Diploma of Marketing and Communication; Diploma of Business; and Advanced Diploma of Management.
Rosehill College is an educational provider located in the heart of the Sydney CBD. The college is registered by the Australian Skills Quality Authority (ASQA) and has on offer study options that include the Diploma of Management; the Advanced Diploma of Program Management; Diploma of Marketing and Communication; Advanced Diploma of Marketing and Communication; Diploma of Business; and Advanced Diploma of Management.