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Advanced Diploma of Marketing and Communication

Advanced Diploma of Marketing and Communication

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COURSE DESCRIPTION

The BSB60520 Advanced Diploma of Marketing and Communication provides students with the skills and knowledge needed to develop and implement marketing and communication strategies in a variety of settings. Students will go through a comprehensive set of topics and will learn how to create marketing campaigns, develop communication materials, and analyze marketing performance data.

The qualification is designed for individuals who provide leadership and support strategic direction in the marketing and communications activities of an organisation. Upon completion, students will have a comprehensive understanding of marketing and communication principles, and be equipped to pursue careers in marketing, advertising, public relations, or event management.

Learners who successfully completed this qualification can apply for jobs at a senior level within the marketing industry, such as:

Marketing Manager/ Director
Client Services Executive/ Director
Advertising Account Director
Marketing Strategist

Graduates at this level will have broad knowledge and skills for paraprofessional/highly skilled work and/or further learning. Students who complete this course can expect to gain work as a Marketing Manager or Marketing Director, Marketing Strategist within a range of industry areas.

Students who complete this course may wish to continue their education into a range of higher education qualifications in business or management.

REQUIREMENTS

Have completed and been found competent in all core units of Diploma of Marketing and Communication.
Have completed year 12 or equivalent.
Are over the age of 18.

English Language
Applicants must meet the English proficiency requirements as follows:

English Language Tests Evidence:

IELTS Test Score of 5.5 or equivalent
IELTS Test score less than 5.5 needs to be packaged with the required amount of English ELICOS study.
Test results must be no more than 2 years old.

OR

English Language Evidence Exemptions:

Be an applicant who is a foreign Affairs or Defence sponsored student or a Secondary Exchange student (AASES); or
Have completed at least 5 years study in English in one or more of the following countries: Australia, the UK, the USA, Canada, New Zealand, South Africa, or the Republic of Ireland; or
In the 2 years before applying, completed in Australia and in the English language, either the Senior Secondary Certificate of Education or a substantial component of a course leading to a qualification from the Australian Qualifications Framework at the Certificate IV or higher level, while you held a student visa.

EDUCATIONAL INSTITUTION

The Ruby Institute is an ASQA and CRICOS Registered Training Organisation (RTO) approved to provide nationally recognised training as defined under the AQF standards. It offers industry-relevant training and qualifications in subject areas such as marketing, leadership, and management.

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The Ruby Institute is an ASQA and CRICOS Registered Training Organisation (RTO) approved to provide nationally recognised training as defined under the AQF standards. It offers industry-relevant training and qualifications in subject areas such as marketing, leadership, and management.

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