BSB60520 Advanced Diploma of Marketing and Communication
BSB60520 Advanced Diploma of Marketing and Communication
This qualification reflects the role of individuals who provide leadership and support strategic direction in the marketing and communications activities of an organisation. Their knowledge base may be highly specialised or broad within the marketing and communications field. Typically, they are accountable for group outcomes and the overall performance of…
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COURSE DESCRIPTION
This qualification reflects the role of individuals who provide leadership and support strategic direction in the marketing and communications activities of an organisation. Their knowledge base may be highly specialised or broad within the marketing and communications field. Typically, they are accountable for group outcomes and the overall performance of the marketing and communication, advertising, or public relations functions of an organisation.
This qualification applies to individuals in full-time marketing roles, as well as those who are responsible for an organisation’s marketing in addition to other duties.
This qualification reflects the role of individuals who provide leadership and support strategic direction in the marketing and communications activities of an organisation. Their knowledge base may be highly specialised or broad within the marketing and communications field. Typically, they are accountable for group outcomes and the overall performance of the marketing and communication, advertising or public relations functions of an organisation.
Employability Pathway
The Advanced Diploma of Marketing and Communication is intended to prepare students or recognise and develop existing workers who are designing or managing marketing strategies in different organisations.
Graduates may work in the following occupations:
- Marketing director
- Marketing strategy manager
- National, regional, or global marketing manager
- International marketing director
- Specialist marketing and communications project leader
Pathways from the qualification
Complete a dual qualification – BSB61015 Advanced Diploma of Leadership and Management
Apply for advanced standing to university study in Marketing and Communications.
After successful completion of the BSB61316 Advanced Diploma of Marketing and Communication, you’ll be eligible for entry and credits towards the following degrees at Southern Cross University, UniSA, ECU, AIHE, Melbourne Polytechnic College, Swinburne University, and UTS.
- Bachelor of Communication and Marketing
- Bachelor of Media and Communication
- Bachelor of Marketing, Advertising, and Public Relations
- Bachelor of Business
REQUIREMENTS
Be at least 18 years of age.
Must have successfully completed a Diploma of Marketing and Communication or have completed two years equivalent full-time relevant workplace experience at a significant level within a project or program environment within an enterprise.
Have an IELTS* score of 5.5 (test results must be no more than 2 years old. English language competence can also be demonstrated through documented evidence of any of the following:
Educated for 5 years in an English-speaking country; or
Successful completion of an English Placement Test
EDUCATIONAL INSTITUTION
Sydney Global College is an educational provider based in the heart of North Sydney. It offers the Diploma of Leadership & Management to international students. The institution delivers excellent student centred learning with its personalised small classes.
