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Graduate Diploma in Strategic Public Relations

Graduate Diploma in Strategic Public Relations

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COURSE DESCRIPTION

Drawing on disciplines such as organisational communication, social theory and political studies, the course reveals the role of public relations in shaping identities, dispersing power, and creating knowledge.

Who is it for?

A postgraduate qualification aimed at those looking for a career change into the field of public relations, or existing media professionals wishing to enhance their skillset, upgrade or diversify their expertise in the field.

Career paths

You will graduate equipped to apply your creativity in practical ways, confident of making your mark in this dynamic and exciting profession as you gain the critical and strategic thinking required to engage stakeholders in priority initiatives in a complex media environment where the boundaries between information, entertainment, image and politics are increasingly blurred.

Our graduates hold positions such as:

public relations advisers

media and communications officers

public affairs consultants

investment communications managers

social marketing coordinators

digital communications strategists

stakeholder officers

EDUCATIONAL INSTITUTION

The Australian National University (ANU) is one of Australia’s premier universities and ranked amongst the best in the world. It was created by Federal Parliament in 1946 to drive the nation forward and advance Australia’s international standing through research and education of the highest quality. ANU is distinctive because of its national mission, international focus and impressive record in research and education for undergraduate and postgraduate students. Our leading researchers drive our educational programs and shape the ANU learning experience. Students at ANU enjoy excellent staff-student ratios and great employment prospects. They benefit from award-winning and challenging teaching, first-rate facilities and the collegial atmosphere of a residential campus.

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The University of Sydney, located in Sydney, Australia, is a world-renowned institution that is ranked in the top 20 universities in the world (QS World University Rankings, 2024). Students come from all over the globe to study at undergraduate and postgraduate level. Students have the choice of selecting from Australia’s widest range of programmes and disciplines. Offering over 400 study areas to select from, the university has two subjects that are ranked in the top ten in the world, with an additional 30 disciplines ranked amongst the top 50 in the world (QS 2023 Subject Rankings). Career opportunities for students are enhanced through internships and work experience, as well as the option of studying abroad for part of their degree through one of the university’s overseas programmes.

 

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