Bachelor of Communication and Media – Bachelor of Business
Bachelor of Communication and Media – Bachelor of Business
Course summary Studying communications and business provides you with an understanding of the business and commercial environment including management, operations and marketing, accounting, economics and finance. You will be able to research, plan, execute and manage marketing campaigns and acquire skills in issue management, product publicity, crisis communications, and media…
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COURSE DESCRIPTION
Course summary
Studying communications and business provides you with an understanding of the business and commercial environment including management, operations and marketing, accounting, economics and finance. You will be able to research, plan, execute and manage marketing campaigns and acquire skills in issue management, product publicity, crisis communications, and media relations.
Throughout the Bachelor of Communication and Media you will acquire a strong foundation in the national and international communication and media industry. With a focus on preparing you for global careers, this degree places an emphasis on high-level skills in media production, communication research and independent project work.
During the Bachelor of Business, you will gain practical, real-world experience and make professional connections. You will develop core skills across all business functions, as you build specialist knowledge in a chosen field to excel in today’s dynamic and complex business environment.
A double degree at UOW provides a world-class qualification in less time and at less cost than studying the two degrees separately. Having a double degree will give you a competitive advantage in a crowded job market.
Majors include:
Visual communication design
Digital and social media
Journalism
Screen media production
Marketing communication and advertising
Accountancy
Business analytics
Business law
Economics
Finance
Financial planning
Human resource management
International business
Management
Marketing
Public relations
Sport marketing and management
Supply chain management
Sustainable business
Accreditation & professional recognition: The University of Wollongong has been awarded with the prestigious Association to Advance Collegiate Schools of Business (AACSB International) accreditation. Being accredited by AACSB is public recognition that we are among the world’s top 6% of business schools – that our curriculum meets the highest standards, our students learn from the best business minds, and that our graduates have the highly sought-after skills, knowledge, and experience that today’s global employers are looking for. Some majors within the Bachelor of Business enable graduates to meet the membership requirements of relevant professional associations. For more information, visit Professional Accreditation and Recognition.
Career opportunities: Auditor; Banker; Analyst; Financial controller; Financial planner; Paraplanner; Accountant; Policy advisor; Business adviser; OHS officer; HR manager consultant; Stock broker; Insurance broker; Fund manager; Exporter/importer; Public relations coordinator; Market researcher; Advertising executive; Brand/product manager; Event manager
EDUCATIONAL INSTITUTION
The University of Wollongong (UOW) is a leading Australian university with an international reputation for academic excellence. It is consistently ranked among the top Australian universities for the quality of its teaching and research. The University offers a wide range of degree programs across all levels of study – undergraduate and postgraduate coursework and research: Engineering and IT, Health Sciences and Medicine; Business and Commerce Applied and Natural Sciences; Arts, Communications and Creative Arts; Law and Education.
