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Diploma of Marketing and Communication

Diploma of Marketing and Communication

Overview This qualification reflects the role of individuals who use a sound theoretical knowledge base in marketing and communication and who demonstrate a range of skills to ensure that functions are effectively conducted in an organisation or business area. Typically, the individuals would have responsibility for the work of other…

Categories
Business And Administrative Studies, Management, Media, Social Studies And Communications
Albright Institute of Business and Language

COURSE DESCRIPTION

Overview

This qualification reflects the role of individuals who use a sound theoretical knowledge base in marketing and communication and who demonstrate a range of skills to ensure that functions are effectively conducted in an organisation or business area. Typically, the individuals would have responsibility for the work of other staff and lead teams.

This qualification applies to individuals in full-time marketing roles, as well as those who are responsible for an organisation’s marketing in addition to other duties.

Study Pathways

Possible future study pathways are to continue to a higher level Vocational Qualification such as an Advanced Diploma of Marketing and Communication, or a higher education degree such as a Bachelor of Marketing.

Information will also be provided to students on further training options available to them to further enhance their skill set by the student support officers of Albright or the course trainer and assessor.

Employment Pathways

Once students have completed the BSB50620 – Diploma of Marketing and Communication, they will be able to seek employment as a professional in marketing and communication.

REQUIREMENTS

Entry to this qualification is limited to those who:

  1. Have completed BSB42415 Certificate IV in Marketing and Communication

or

  • Have completed the following units (or equivalent competencies): BSBCMM411 Make presentations; BSBCRT412 Articulate, present and debate ideas; BSBMKG433 Undertake marketing activities; BSBMKG435 Analyse consumer behaviour; BSBMKG439 Develop and apply knowledge of communications industry; and BSBWRT411 Write complex documents. Equivalent competencies are predecessors to these units, which have been mapped as equivalent.

or

  • Have two years equivalent full-time relevant work experience.

Additionally,
For enrolment in this course at Albright Institute a student must:

  • Be 18 years of age at the time of commencement of the course
  • Have successful completion of Australian Equivalent Year 12 qualification
  • Have a valid IELTS score of 5.5 or PTE score of 42 or its equivalent (Completed a minimum 12-Week General English Course of Upper-Intermediate Level)- Within the last 2 Calendar Years

OR

  • Completed Australian Qualification minimum AQF Level 4 (Certificate 4) or Australian Senior Secondary Certificate of Education- Within the last 2 Calendar Years
  • Complete the Albright Language, Literacy & Numeracy (LLN) test
  • Have a valid Student Visa status which allows them to study in Australia in Vocational levels for international student
  • Have basic computer and MS Office skills (Word, Excel and Power Point)
  • Satisfy Pre-Training Review (PTR) Assessment requirement

EDUCATIONAL INSTITUTION

Albright Institute of Business and Language

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