Foundations of Sustainable Business
Foundations of Sustainable Business
As business organisations around the world face sustainability-related challenges, many are struggling to balance short and long-term objectives to overcome these obstacles. This Melbourne MicroCert is ideal for professionals seeking an understanding of how to develop sustainable stakeholder-oriented business strategies in organisations. Analyse the shareholder vs stakeholder debate: Explore traditional…
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COURSE DESCRIPTION
As business organisations around the world face sustainability-related challenges, many are struggling to balance short and long-term objectives to overcome these obstacles. This Melbourne MicroCert is ideal for professionals seeking an understanding of how to develop sustainable stakeholder-oriented business strategies in organisations. Analyse the shareholder vs stakeholder debate: Explore traditional and contemporary attitudes toward corporate purpose. Consider why many organisations now favour stakeholder capitalism as their preferred business model and examine why the stakeholder view now dominates business discourse and drives more sustainable business strategies. Evaluate real-world stakeholder management practices: Apply learned insights and frameworks to evaluate organisations in crisis vs organisations that have a clear purpose and incorporate inclusive stakeholder management practices. You’ll learn how stakeholder interests can be aligned to create a sense of shared values, and compare real-world examples of sustainable business success with corporate cases of misconduct. Develop a stakeholder-oriented, sustainable business strategy: Assess the ethical and strategic risks and opportunities ingrained in the stakeholder approach. Compare this business model to the sustainability pyramid, and discover how the latter gives organisations a blueprint to develop shared values across all business operations. Apply the sustainable business pyramid to a powerful business strategy for your own organisation.
Skills and learning outcomes: By the end of this MicroCert, you will be able to: Explain why business is moving towards a stakeholder value corporate purpose; Develop a stakeholder-oriented, sustainable business strategy in your organisation
EDUCATIONAL INSTITUTION
Established in 1853, the University of Melbourne enjoys an outstanding reputation with world rankings, consistently being placed as Australia’s leading comprehensive research-intensive university, and is one of the world’s top 50 (as per Times Higher Education World University Rankings 2015 – 2016 and Academic Ranking of World Universities 2015). There are over 80 different undergraduate study areas and over 270 graduate courses at Melbourne for students to choose from. The University has extensive global networks and has seven campus locations across Melbourne and rural Victoria.
